Integrated On-line Marketing
Coordinate your internet sales strategy
Think of your sales and marketing strategy like a football game. The coaches, scouts, offense and defense work in a coordinated effort to move the ball down the field and score.
The same goes for successful businesses. Yet, internet strategies often are disconnected or treated as independent applications. There is no coordination on both sides of the ball.
Kihon Media looks at all of its e-programs as integrated solutions. What happens with one can be leveraged by another. This is particularly true when driving foot traffic to your business.
For instance, you can interconnect the Sensible Ad Program and your e-Mail Development Program. Every time someone clicks on your ads, they also are directed into list development efforts. Your list grows automatically. And that list can be mined for gold when you send out your next AdBlast Campaign.
Or you can link the Sensible Driver Coupon Engine to every Pay-Per-Click(PPC) ad on Yahoo! and Google. Customers can print coupons designed specifically for your ad campaign. And they can send those coupons over the internet as requests to sales staff.
Works both sides of the ball. Allow integrated e-marketing programs to score for your business.